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to attract or tempt by something flattering or desirable.
to fascinate; charm.
to be attractive or tempting.
fascination; charm; appeal.
historical examples

you would be astounded to learn how many ruined women are wives who have been allured to sin.
fighting the traffic in young girls various

she was not allured, hardly tempted, by the young man’s offer as he made it.
linda tressel anthony trollope

its shapes and sounds and silences and colours have allured me from first acquaintance.
nights in london thomas burke

she is, or is not, allured to edinburgh, ‘a wedding for to see.’
the valet’s tragedy and other stories andrew lang

it is allured thither by a bounty, not paid by england, but by holland and jamaica.
on the principles of political economy, and taxation david ricardo

“i must have it at any price,” says the nabob, allured by the name of mora.
the nabob, volume 1 (of 2) alphonse daudet

and how beautiful was that princess santa, pure in life, she who allured the heart of him when he had turned himself into a stag?
mahabharata of krishna-dwaipayana vyasa bk. 3 pt. 1 krishna-dwaipayana vyasa

meanwhile his hand or a wizardry subdued her will, allured her body.
lord ormont and his aminta, complete george meredith

the brilliant disk fascinated and allured me; my eyes became fixed, and i could hardly breathe.
the man in the iron mask alexandre dumas, pere

day after day, when she is out with kate, you may see him join her—allured to her side.
johnny ludlow, sixth series mrs. henry wood

verb
(transitive) to entice or tempt (someone) to a person or place or to a course of action; attract
noun
attractiveness; appeal: the cottage’s allure was its isolation
v.

c.1400, from anglo-french alurer, old french aleurer “to attract, captivate; train a falcon to hunt,” from à “to” (see ad-) + loirre “falconer’s lure,” from a frankish word (see lure), perhaps influenced by french allure “gait, way of walking.” related: allured; alluring. the noun is first attested 1540s; properly this sense is allurement.