a seller of ballads.
an inferior poet.
Historical Examples

Jean Francois was a vagabond by nature, a balladmonger by profession.
Orpheus in Mayfair and Other Stories and Sketches Maurice Baring

If a balladmonger of the day may be believed, he squandered 100l.
Ireland Under the Tudors, Vol. II (of 3) Richard Bagwell

(formerly) a seller of ballads, esp on broadsheets
(derogatory) a writer of mediocre poetry


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