Coueism
[koo-ey-iz-uh m, koo-ey-iz-] /kuˈeɪ ɪz əm, ˈku eɪˌɪz-/
noun
1.
a method of self-help stressing autosuggestion, popular especially in the U.S. c1920 and featuring the slogan “Day by day in every way I am getting better and better.”.
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