Guerrilla marketing


any of a number of unconventional methods of marketing with minimal resources for maximum results; any marketing campaign that uses non-mainstream tactics and locations
Word Origin



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  • Guerrilla-theater

    noun 1. the presentation of short propaganda plays or skits, usually on sociopolitical themes, as war or repression, often on the streets or in other nontheater locations.

  • Guerrilla-warfare

    noun 1. the use of hit-and-run tactics by small, mobile groups of irregular forces operating in territory controlled by a hostile, regular force. noun a type of military action using small mobile irregular forces to carry out surprise tactics against hostile regular forces Word Origin Spanish ‘skirmishing’ + warfare guerrilla warfare [(guh-ril-uh)] Wars fought with […]

  • Guesclin

    /French ɡeklɛ̃/ noun 1. Bertrand du ?1320–80, French commander during the Hundred Years’ War

  • Guesde

    [ged] /gɛd/ noun 1. Jules [zhyl] /ʒül/ (Show IPA), (Mathieu Basile) 1845–1922, French socialist leader, editor, and writer.

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