Kleenex



[klee-neks] /ˈkli nɛks/

Trademark.
1.
a brand name for a soft, disposable paper tissue, used especially as a handkerchief.
/ˈkliːnɛks/
noun (pl) -ex, -exes
1.
trademark a kind of soft paper tissue, used esp as a handkerchief
n.

1925, proprietary name, registered by Cellucotton Products Company, Neenah, Wisconsin, U.S.; later Kimberly-Clark Corp. An arbitrary alteration of clean + brand-name suffix -ex.

noun

Something to be used once and discarded: Presidents and champions who used women like Kleenex were merely exercising an aspect of their power/ The freeways might open up in an earthquake, causing roadways to fall. He called them disposable Kleenexes good for one blow/ Delors himself says that the French go through politicians like Kleenex

[1990s+; the name of a brand of disposable tissues, a trademark since 1925]

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