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brand spanking new


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  • Phish

    to try to obtain financial or other confidential information from Internet users, typically by sending an email that looks as if it is from a legitimate organization, usually a financial institution, but contains a link to a fake website that replicates the real one. to make (someone) a victim in this way: If you’ve been […]

  • Brand-stretching

    noun (marketing) another name for brand extension

  • Brand-train

    noun Examples

  • Brand-x

    (in advertising) a competing brand or product not referred to by name but implied to be of inferior quality. an unknown or little-known brand name or a product bearing it. any item that one chooses not to refer to by name, especially when used as a basis of comparison. The infantry insignia, crossed rifles (1970s+ […]

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