A logo is an identifying mark of a company, capable of evoking both stable positive associations with the consumer and stable negative ones. A positive image of the company encourages consumers to buy its products, while a negative image discourages customers. In this case, we should not forget that it is not the logo that forms the image of the product, but quite the contrary, the product makes the sign known.

Why do you need a logo?

A good logo is an essential component of not only the image of the product but also of the company as a whole, as well as an essential element of marketing and branding. It helps the consumer navigate the flow of information, quickly and accurately find your products or services.

Logo, along with other elements of corporate identity is very helpful in introducing new products to the market. Familiar with the consumer with the products that have already won his recognition serves in his perception as a guarantee of the quality of new proposals.

Turbologo

Turbologo is an online logo design that allows even beginners to realize their unique design ideas by spending only a few minutes. The service differs from its numerous competitors due to the wide range of icons offered: Turbologo offers over a million variants. Icons are the base of a logo! In addition, users can create their unique designs without using templates.

The designer offers all the standard features. For example, users can create and view logos for free. Moreover, there is not even a need to go through the registration procedure for this. However, if the user wants to preview the results, he can’t do without registration. Setting up all the basic parameters is available right on the main page.

Advantages

• Sample logos for inspiration.
• Ability to edit your logo.
• You can work with layers.
• An Unlimited number of inscriptions.
• You can add more icons.

Disadvantages

• Cheaper plans have a watermark.

Tailor Brands

Tailor Brands is a free logo generator that offers a huge database generating unique combinations. To get ready logo options, the user needs to provide actual information about the company (including name and business direction). After that, select a few tags from the presented options.

Creating a logo takes quite a little time. A filter of all available options is available to users. You can choose the most suitable type. It is also possible to fill out an online form, specifying suitable fonts and icons that match the client’s preferences.

You can see the selected logo in a new window on the left. The edit window on the right allows you to put the finishing touches and see how the logo will look on your social media page, business cards, and various items.

Advantages

• Convenient filters.
• Real time preview.
• 1000000+ unique logos.
• Save to SVG, PNG JPEG.

Disadvantages

• Not found.

Looka

Looka is a platform for creating unique logos. The service began its work in 2021 and since then it has managed to gain an audience of 5 million people. When creating unique logos, images are generated based on the client’s choice in favor of certain colors, design options, and a set of keywords. The platform generates logos on transparent, colored, black 2021and white backgrounds.

In addition to logos, business cards are available based on 20 templates. In addition, you can create icons and covers for social networks, email signatures, letterheads, banners, brochures, and other documents with a ready-made logo. You can also edit the design again after downloading the logo.

Advantages

• High-resolution images.
• Large selection of options.
• Lots of templates.
• Ability to edit after downloading.

Disadvantages

• The service interface is only available in Latin characters.
• Downloading logos are only available with the purchase of one of the tariffs.

DesignHill

DesignHill is a company that offers a huge number of services, including free logo creation. To create a logo, the user needs to do the following steps:

• familiarize oneself with the icon options;
• select the appropriate variant;
• change the settings;
• download the finished version of the logo for free.

The process is quite simple and does not take much time. All the user needs is to choose a suitable template, edit it and get a unique logo. In case of any doubts, it is possible to use the help of professionals. Users can insert elements themselves, add frames, and open a preview window to see if the result will look good.

The main difference between DesignHill and its competitors is that the service provides not only tools for work, but also a gallery of designs created by community members that can be used in their projects.

Advantages

• Advanced text settings.
• Convenient preview mode.
• Thousands of unique elements.
• Advanced text settings.

Disadvantages

• High-quality export fee.
• No PNG export.

Canva

Canva is a professional program that is included in the list of the best free graphic design software. The service offers the user to take advantage of a large number of logo options. In total, there are more than 200 options on the site, some of which are freely available. In addition to logos, booklets, invitations, and business cards are also available. Once the user has chosen their favorite design, they can make a few simple edits, such as:

• add an inscription;
• change color and size;
• adjust the transparency of the background.

Canva differs from similar services in its ability to create a project from scratch. You only need to upload a PNG, JPG, or PDF file and add icons that are in the library.

The designer has a certain disadvantage, which is the inevitable repetition of elements, due to which logos of different companies seem to be created using the same template.

Advantages

• The logo from scratch.
• Many customization options.
• Ability to create a logo from scratch.
• Cloud storage.

Disadvantages

• Few unique logos.

Conclusion

A logo is one of the indispensable aspects of any business. Everyone wants to differentiate themselves from their competitors and create a unique business that will be sought after by customers. It is not always advisable to spend a lot of time and money to create a unique logo, in some situations you can use one of the services to create logos.