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[loo-kruh-tiv] /ˈlu krə tɪv/

profitable; moneymaking; remunerative:
a lucrative business.
producing a profit; profitable; remunerative

early 15c., from Old French lucratif “profitable” and directly from Latin lucrativus “gainful, profitable,” from lucratus, past participle of lucrari “to gain,” from lucrum “gain, profit” (see lucre). Related: Lucratively; lucrativeness.


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