Click-and-mortar describes a store that exists online and in the physical world. Barnes and Noble is an example of a click-and-mortar store.
(v) To tap on a mouse button, pressing it down and then immediately releasing it. Note that clicking a mouse button is different from pressing (or dragging) a mouse button, which implies that you hold the button down without releasing it. The phrase to click on means to select (a screen object) by moving the […]
- Click Fraud
Click fraud is an illegal practice that occurs when individuals click on a website’s click through advertisements (either banner ads or paid text links) to increase the payable number of clicks to the advertiser. The illegal clicks could either be performed by having a person manually click the advertising hyperlinks or by using automated software […]
The process of a visitor clicking on a Web advertisement and going to the advertiser’s Web site. Also called ad clicks or requests. The click rate measures the amount of times an ad is clicked versus the amount of times it’s viewed. See “How Affiliate Marketing Works” in the “Did You Know…” section of
Short for click-through rate, the ratio of the number of times a user clicks on an online advertisement per number of viewers who view the Web site that has the advertisement on it. For example, if one out of 100 people who visit a specific Web site click on an advertisement and are taken to […]
- clickjack attack
Clickjacking, or clickjack attack, is a vulnerability used by an attacker to collect an infected user’s clicks. The attacker can force the user to do all sort of things from adjusting the user’s computer settings to unwittingly sending the user to Web sites that might have malicious code. Also, by taking advantage of Adobe Flash […]