crowdsourcing


A slang term used to describe the practice of using both the skills and time of underpaid — or unpaid — amateurs to create content or solutions for established businesses. Basically, crowdsourcing means to “use talents of the crowd”, and is a play on the word outsourcing. The origins of the word crowdsourcing are credited to Jeff Howe, a Wired Magazine writer who first brought crowdsourcing to people’s attention and vocabulary with his 2006 story, “The Rise of Crowdsourcing”.

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