A type of affiliate marketing program where the advertiser pays the affiliate based on conversion of sales. If a customer follows an affiliate link to the advertiser’s site and makes a purchase in accordance with the affiliate agreement, the affiliate is paid. Affiliates can earn a higher commission through pay-per-sale affiliate programs, however these types of programs usually have the lowest conversion rate.
See “How Affiliate Marketing Works” in the “Did You Know…” section of
A type of affiliate marketing program where the advertiser pays the affiliate based on conversion of leads, such as a file or software download, completion of a sign-up form for a newsletter, trial offer sign-up, or other desired action. If a customer follows an affiliate link to the advertiser’s site and completes the required action […]
The term used to describe the malicious activity that is the result of an activated computer virus. While not all viruses have a payload, some payloads will perform destructive actions.
- payload trigger
The action or condition that causes a virus to activate. Some viruses may activate on pre-determined user actions, a certain program activation or even on a set date and time.
- payment gateway
The service that automates the payment transaction between the shopper and merchant. It is usually a third-party service that is actually a system of computer processes that process, verify, and accept or decline credit card transactions on behalf of the merchant through secure Internet connections. The payment gateway is the infrastructure that allows a merchant […]
- payment threshold
In affiliate marketing programs, the payment threshold refers to the minimum accumulated commission an affiliate must earn to initiate a payment from the affiliate program. See “How Affiliate Marketing Works” in the “Did You Know…” section of