Search Engine Optimization (SEO)


SEO is short for search engine optimization or search engine optimizer.

Search engine optimization is a methodology of strategies, techniques and tactics used to increase the amount of visitors to a website by obtaining a high-ranking placement in the search results page of a search engine (SERP) — including Google, Bing, Yahoo and other search engines.

It is common practice for Internet users to not click through pages and pages of search results, so where a site ranks in a search is essential for directing more traffic toward the site. The higher a website naturally ranks in organic results of a search, the greater the chance that that site will be visited by a user.

SEO helps to ensure that a site is accessible to a search engine and improves the chances that the site will be found by the search engine. SEO is typically a set of “white hat” best practices that webmasters and Web content producers follow to help them achieve a better ranking in search engine results.

Read Also:

  • Search Engine Optimization (SEO) PR

    A combination of the words Search Engine Optimization (SEO) and public relations (PR). It is a combination of writing press releases and other marketing papers for search engine optimization purposes to generate leads as well as traffic to a Web site. Also called Internet Public Relations.

  • SERP

    Short for search engine results page, the Web page that a search engine returns with the results of its search. The major search engines typically display three kinds of listings on their SERPs. Listings that have been indexed by the search engine’s spider, listings that have been indexed into the search engine’s directory by a […]

  • SET

    (1) Short for Secure Electronic Transaction (2) Short for single electron transistor

  • SETL

    Short for Set Theory as a Language (or Set Language), SETL is a high-level programming language that’s based on the mathematical theory of sets. It was developed in the early 1970’s by mathematician Professor J. Schwartz. SETL is an interpreted language with a syntax that is resembles C and in many cases similar to Perl. […]

  • SFTP

    Short for Secure File Transfer Protocol, SFTP is a method of transferring files between computers over a secure SSH secure data stream. Also called SSH.


Disclaimer: Search Engine Optimization (SEO) definition / meaning should not be considered complete, up to date, and is not intended to be used in place of a visit, consultation, or advice of a legal, medical, or any other professional. All content on this website is for informational purposes only.