incentize


verb
what the boss likes to say when he’s explaining how to get your business partners to act in what he thinks is your best interest. it falls somewhere between “encourage” and “coerce”. ironically, whatever it is he’s trying to “incentize” them to do is in their best interest anyway, so “incentization” really isn’t required at all.
“we need to incentize them to only buy the number of parking places they need.”
“why would they buy parking places they don’t need?”
“that’s why we incentize them!”

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