brocasting


the practice of inserting obscure pop-culture references or quotes (sans footnotes) in casual conversation in order to (implicitly) connect with those who understand that reference.
(m is about to leave a party, saying goodbye to p)
m: see you guys. thanks for all the fish.
(referencing douglas adams’ the hitchhiker’s guide to the galaxy – m is brocasting in a subtle manner)

p: so long, and thanks for all the fish.

(p is thereby completing the quote, thus indicating that he is also familiar with the reference. p has successfully received the brocast)

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