Big idea
any plan or proposal that is grandiose, impractical, and usually unsolicited:
You’re always coming around here with your big ideas.
purpose; intention; aim:
What’s the big idea of shouting at me?
Contemporary Examples
England Goes Hollywood Alex Massie February 12, 2010
Can Donald Trump Save Scotland? Alex Massie February 13, 2012
Ian Morris’s Big Idea: Why the West Will Fall Behind Ian Morris February 28, 2013
Romney Feeling Bain Pain Howard Kurtz January 11, 2012
Obama Wins, the Middle Class Loses David Frum October 16, 2012
Historical Examples
Six Major Prophets Edwin Emery Slosson
The Early Short Fiction of Edith Wharton, Part 1 (of 10) Edith Wharton
Dave Dawson on Guadalcanal Robert Sydney Bowen
Orpheus in Mayfair and Other Stories and Sketches Maurice Baring
The Moving Picture Girls in War Plays Laura Lee Hope
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