affective shift hypothesis


haselton, m. g. & buss, d. m. (2001). emotional reactions following first-time s-xual intercourse: the affective shift hypothesis. personal relationships, 8, 357-369.
abstract: this article develops the affective shift hypothesis, which suggests that women experience positive affective shifts following first-time intercourse as a means to facilitate a longer-term, more committed relationship. the hypothesis predicts a negative affective shift in men who pursue a short-term mating strategy; this shift is hypothesized to function to curtail commitment by motivating the man to terminate the relationship.
177 ss in study 1 doc-mented s-x differences predicted by the affective shift hypothesis. 203 ss in study 2, using a somewhat different methodology involving reports of pres-x and posts-x feelings, found that men with high numbers of s-x partners, but not men with low numbers of partners, experienced a decrease in their partner’s physical and s-xual attractiveness following first-time s-xual intercourse. in contrast, women, more than men, experienced increases in feelings of love and commitment following first-time s-x.

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