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kind, grade, or make, as indicated by a stamp, trademark, or the like:
the best brand of coffee.
a mark made by burning or otherwise, to indicate kind, grade, make, ownership, etc.
a mark formerly put upon criminals with a hot iron.
any mark of disgrace; stigma.
branding iron.
a kind or variety of something distinguished by some distinctive characteristic:
The movie was filled with slapstick—a brand of humor he did not find funny.
a burning or partly burned piece of wood.
Archaic. a sword.
to label or mark with or as if with a brand.
to mark with disgrace or infamy; stigmatize.
to impress indelibly:
The plane crash was branded on her mind.
to give a brand name to:
branded merchandise.
to promote as a brand name.
Oscar, born 1920, U.S. folk singer, born in Canada.
a male given name.
Contemporary Examples

Pawlenty’s Pastor Problem McKay Coppins July 11, 2011
Will Kim and Kanye Kill Vogue? Keli Goff March 23, 2014
Palin’s Jackpot Duff McDonald July 5, 2009
Our Insincere, Pointless Cult of Apology Michael Moynihan February 27, 2013
The Rise of Sexist Fashion, From Plain Jane Homme to Disney Soraya Roberts May 8, 2013

Historical Examples

The Traitors E. Phillips (Edward Phillips) Oppenheim
Clarissa, Volume 2 (of 9) Samuel Richardson
The Violin George Hart
Old Greek Folk Stories Told Anew Josephine Preston Peabody
Hopalong Cassidy’s Rustler Round-Up Clarence Edward Mulford

a particular product or a characteristic that serves to identify a particular product
a trade name or trademark
a particular kind or variety: he had his own brand of humour
an identifying mark made, usually by burning, on the skin of animals or (formerly) slaves or criminals, esp as a proof of ownership
an iron heated and used for branding animals, etc
a mark of disgrace or infamy; stigma: he bore the brand of a coward
a burning or burnt piece of wood, as in a fire
(archaic or poetic)

a flaming torch
a sword

a fungal disease of garden plants characterized by brown spots on the leaves, caused by the rust fungus Puccinia arenariae
verb (transitive)
to label, burn, or mark with or as with a brand
to place indelibly in the memory: the scene of slaughter was branded in their minds
to denounce; stigmatize: they branded him a traitor
to give a product a distinctive identity by means of characteristic design, packaging, etc
Russell, born 1975, English comedian and television presenter


Read Also:

  • Brand-awareness

    noun (marketing) the extent to which consumers are aware of a particular product or service noun Examples Usage Note

  • Brand-contamination

    noun the process by which the reputation of a particular brand or product becomes tarnished by adverse publicity

  • Brand-equity

    noun Examples Usage Note

  • Brand-extension

    noun (marketing) the practice of using a well-known brand name to promote new products or services in unrelated fields Also called brand stretching noun

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